Monthly Archives: February 2012
Getting Social with NBA All-Star Weekend
As social media evolves, so does the NBA, turning All-Star Weekend into a vibrant event. With 41 million fans in China, the league uses platforms like Twitter and Facebook to engage audiences. For the first time, fans can vote for the Sprite Slam Dunk Contest winner directly via Twitter, making them the MVPs. Discover how the NBA leverages technology and real-time interaction for an unforgettable global experience. Join the conversation and be part of the action!
Maximizing Your Offline Network
It’s easy to take online relationship building for granted but that’s no reason to neglect your offline network. Digital handshakes reach more people, fast, at little to no cost but nothing beats a face-to-face handshake. You can find a variety of professional networking groups and events in your area such as the Chamber of Commerce…
Getting Social with Super Bowl XLVI
Are you excited for the Super Bowl? This year’s game promises to be social, with plenty of buzz! Fans can engage on Twitter and Facebook, using popular hashtags. NBC will stream the game live, and a special social media center will enhance the experience. Share your thoughts on the ads and join the fun. Will this Super Bowl redefine social media marketing? Let’s go!