Benefits of Doing Business Online

Bonjour!  I’m in Europe studying abroad with my MBA program, having a blast, and want to share with you some benefits of doing business online.  Having an online business I’m able to stay connected with my family, clients, hot prospects, and business partners via the internet and social networks such as Facebook, Twitter, LinkedIn, and Google+.  All you need is an internet connection / Wi-Fi and you’re good to go regardless where you are.  I’ll be in China in the fall and I’ll also be able to communicate and manage my online business.

I worked a little harder before I left but it was totally worth it.  Now I’m able to chill, relax, and enjoy my time traveling the globe.  I brought an intern / virtual assistant onboard, Micaela Soria, to help me manage mine and my clients’ social media accounts so I’m able to sit back and inspect what I expect.  Very cool and convenient.

You certainly wouldn’t be able to do this with a brick and mortar business unless you have cameras installed, watch them from home, and end up calling your staff asking what they’re doing or what just happened.  I mean go for it, but who really wants to be a micro-manager?  Not me!  I’ve been mico-managed way too much in my career by large corporations and franchises, that’s the last thing I want to be or be like.  I always felt extra pressure by my bosses to get everything done before I took a vacation and was always threatened that if anything fell through the cracks my ass was grass when I returned.  Developing an ulcer while you’re away from your place of employment because you fear something going wrong isn’t a vacation – it’s a corporate nightmare!

I used Hootsuite, a social media dashboard, to schedule posts in advance for myself and my clients.  This automated program allows you to get work done while you’re away from your computer or phone.  You compose a message, select what social networks you want it to post to, pick a day and time for the message to go out and like magic it does the work for you.  Today I was exploring Dijon, France, and while I was out and about scheduled messages went out.  Pretty fabulous!

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