2011 – Present
Your Digital Angel has supported universities, educational publishers, youth conferences at Disneyland, local businesses, multinational corporations, tech companies, counties, chambers of commerce, school districts, and state government — putting the spotlight on what smart strategy can do at any budget.
Instructor and adjunct professor in Social Media & Digital Marketing — training the next wave of communicators in the classroom.
Led full-stack digital services across PR, website development, social strategy, and education — helping a local favorite expand its digital footprint.
Judge, keynote speaker, and workshop presenter for the Spotlight Festival Youth Conference at Disneyland and statewide youth leadership events.
Event sponsor and educator for CVSE Small Business University, guiding startups on digital strategy.
Delivered full brand support across PR, social campaigns, education, and online reputation management.
Guest speaker for the Entrepreneurship Center and Business Center, and 1st Place Winner of the Student Entrepreneur Challenge — also where the first spark of YDA ignited. More on that under Salty Waffle.
Brought artistry to strategy through PR, fundraising, website development, social media strategy, and training.
Marketing advisor and consultant, offering insight on emerging digital trends.
Early business partner and longtime digital collaborator — partnering on web builds, strategy, and social for small business clients before the business evolved into YDA.
Consulted on activation strategy for TOTO’s bidet line, helping shape experiential activations in San Francisco.
Supported competitive market research for the world’s largest educational publisher, helping surface industry trends, competitors, and market opportunities.
Amplified brand voice and visibility through influencer strategy, social campaigns, PR, and reputation management.
Published my very first blog post on SaltyWaffle.com, then became a weekly Saturday guest blogger covering all things social media and digital marketing.
Provided digital strategy consulting to support a Schneider Electric campaign, helping shape the campaign’s overall digital approach and activation strategy.
Guest speaker on digital strategy, entrepreneurship, and creative hustle.
Contributed hands-on support across social media strategy and activation for early-stage ventures.
Featured columnist, workshop host, and digital media panelist — where “Your Digital Angel” was born as a blog on TDMG’s website.
Delivered social media training to help workforce development teams better reach and engage underserved communities.
Presented at the Youth Traffic Safety Summit at Disneyland, uplifting youth voices through digital empowerment.
Supported bilingual business outreach and community connection as a sponsor, columnist, speaker, consultant, and developer.
Independent consultant, panelist, and committee member — sharing digital marketing strategies to help entrepreneurs grow.
Member and full-page Business Spotlight feature — recognized for pioneering digital strategy before it became mainstream.
Supported district-wide social strategy to strengthen engagement between schools and families.